Catalog Search Results
Author
Series
Language
English
Description
"Good writing can launch a career. It has the power to break through clutter and capture readers' imaginations. And good writing is not just a skill that marketers must master. Most workplace communication takes written form, and with the rising number of communication channels--social media, instant messaging, blogs--we're writer more and faster than ever. With new chapters on electronic communication, 10 Steps to Successful Business Writing is your...
Author
Series
Language
English
Description
Business Writing For Dummies shows you, from the ground up, how to create persuasive messages with the right content and language every time. This friendly guide equips you with a step-by-step method for planning what to say and how to say it in writing. This system empowers you to handle every writing challenge with confidence, from emails to proposals, reports to resumes, presentations to video scripts, blogs to social posts, websites to books....
Author
Language
English
Description
"This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers ... even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed: *8 headlines that work--and...
Author
Pub. Date
2015.
Edition
First edition.
Language
English
Description
"So much of success in business depends on writing well. From resumes to reports, proposals to presentations, Writing Well for Business Success will help you communicate your ideas clearly, quickly and effectively. It will help you: Distill your message into a well-targeted statementAce the elements of styleWrite what you want to say in emails, business plans and moreMaster the tricks of editing yourself Presented in author Sandra Lambs lighthearted...
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